Gicsa is one of the largest groups of shopping centers in Mexico. Very innovative, the group develops a concept of shopping malls friendly and very rich in experience for visitors. The balloon became their emblem, with 3 installations in Merida, Puebla and Queretarro, and other upcoming installations! On the outskirts of Queretaro, Mexico, 200km north of Mexico City, the balloon animates a brand new shopping center very open to nature and recreation. It is the third balloon installed in Mexico, in the disruptive concept of malltertainement of Gicsa.