A profitable system

Very simple to use, requires minimal maintenance and staffing, the advantages are numerous. 

Profits :

* support of advertising.
* organization of events.
* Flights of spontaneous passengers or in group
* sales of derived products, shop, restaurant, cafeteria....

Expenses :

The three main outgoings are salaries for pilots / hostesses and security, helium and insurance.

The success of the Paris balloon in Fortis Assurances livery from 1999 to 2001 followed by Eutelsat from 2002 to 31st December 2007 and from April 2008 with Banque Populaire :

A study made by Affimetrie in October 2003 quantified that 400,000 people saw the Paris balloon each day. The Fortis group, first sponsor of the Paris balloon, thus gained 60 % of spontaneous recognition, all whilst offering an image that was sympathetic to Parisians.

Greeted by the national and international media, the Eutelsat balloon has seen unprecedented success since its beginning and has already allowed more than 400,000 passengers to discover Paris from the sky.